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A Famed Mystery Writer’s Key Marketing Insight…

Legendary among writers, Dashiell Hammett was renowned for his hard-boiled characters, terse dialog, and classic one-liners. Hammett wrote such classics as “The Maltese Falcon” and “The Thin Man” – both acquired by Hollywood and turned into wonderful films.

Hammett once gave other writers this advice:

“When in doubt, have someone come crashing through the door with a gun.”

His advice reflects the power of drama – and it’s 100% applicable to marketing as well.

In your marketing, you need to always remember two things: it’s hard to get anybody’s attention, and two, it’s hard to KEEP their attention.

That’s the beauty of going with a COMPELLING approach in your marketing. Not only do you figuratively “come crashing through with a gun,” you’ve set yourself up as someone who’s unique and interesting… well worth getting to know better.

 

In November’s Mouster Class, we’ll cover a variety of examples on how you can make your marketing “show up like no one else”

But don’t dilly dally, this months Mouster Class goes into the DSNi vault at midnight on 10/31/21.

You can take care of it here: https://www.deliverservicenow.com/invitation/

 

Remember, you won’t profit unless you implement,

Vance “Disney Guy” Morris

#customerservice #customerexperience #smallbusiness #clientexperience #entrepreneur #patientexperience

Like What You Have Learned So Far?

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Author of the book

Systematic Magic,  7 Magic Keys to Disnify Any Business


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