From the Far Eastern Shore of Maryland
Hey ,
Ikea has turned stuffing big things into small packages into an art form with its flat-packed, easy-to-transport furniture. But how far can the company take its obsession with deconstructing furniture? How about a couch that can be carried home from an Ikea store in an envelope?
The “Couch in an Envelope,” debuted Tuesday, would be based around a lightweight aluminum frame that could be completely recycled, while “cellulose-based fabrics and mycelium foam” could be used to make cushions and upholstery that would later be fully biodegradable.
The couch’s unique design can even be assembled and disassembled without the need for any tools, screws, or other hardware—the bane of everyone who’s struggled through an Ikea furniture build.
To redesign this particular couch from the ground up, Ikea turned to AI to help expedite the brainstorming process. Unfortunately, using ‘couch’ as a prompt returned familiar shapes the designers were to trying to avoid, but they eventually found that alternate prompts, such as “platform,” “easy to move,” “lightweight,” and “sustainable,” forced the AI to come up with a new approach to how a couch could be designed.
Ah… yes… AI… Why didn’t I think of that?
Pretty soon we will be able to fit our entire home in our pocket, drop it in a empty lot, punch a button and BOOM! our house pops up. Just like the Jetsons or a Bugs Bunny cartoon!
Well I can tell you something else that fits in an envelope that was NOT made with AI.
The XPerience Report
I am putting the finishing touches on July’s Report and it is packed with Marketing, Xperience & Business tactics and news designed so you can make the best decisions for your business.
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Page 4 has 2 simple yet powerful tactics to 99.9% guarantee your mail is opened
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Pages 5 & 6 feature five news items that impact how you grow your business
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Page 7 includes a process improvement and productivity hack.
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Page 8 has a regular column called “What business Are You really In?”, with three examples of companies that thought they were in one business, but when they discovered they were in another… Profits soared.
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Page 12: Sixteen marketing ideas to take advantage of in August
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Page 14: A big persuasion secret with 4 steps to being more persuasive
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Pages 15-17: The XPerience: How Disney makes money by understanding its guests needs and how to adapt that strategy in your biz.
And much much more…
As the XPerience Report is a PRINTED publication and NOT online, there is no way to get a back issue.
Don’t miss out on a strategy that could be “the little hinge that swings a big door”.
> Click here for all the details <
Remember, you won’t profit unless you implement,
Vance “I certainly do not fit in an envelope” Morris
➡️🎟️Tickets Available for The 2023 DSNi XPerience event at Walt Disney World. CLICK HERE for all the deets! 🎟️🎟️
The End of the Email P.S.’s
Whenever you are ready… here are a few ways I can help you.
📑The XPerience System Report: 💵A publication like no other. The world’s only source of monthly Customer Experience and Response Required Marketing strategies to build your business. Delivered to your front door every month. Get 13 weeks for just $49.
📚FREE copy of my book Systematic Magic📚: 7 Magic Keys To Disnify Any Business. Out-Market, Out Serve & Out Price your competition in any economy. Get a step-by-step blueprint on how to adapt Disney’s strategies to your business. You can do that here: Free Book
📈Become a DSNi Inner Circle Cast Member📈: Every month a new Mouster Class is delivered to your private member portal and your mailbox, revealing my private, privileged and exclusionary Xperience building systems. Membership also gives you exclusive access to monthly live coaching, Q&A and mastermind. Check it out here.
🙋Work with me one-on-one🙋: Every year, I have the capacity to work with just a handful of private clients to work with me creating your ultimate client attraction, client experience and client retention processes. You can schedule a free discovery call here: Talk with Vance
🔉And if you are having an event (in person or online) and you are looking for a speaker to energize your audience, give them valuable and unique lessons, all the while making you look good reach out to me here: VanceMorris.com 🔉
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