Vance MorrisCustomer retention will decide who survives 2026. Why “good service” fails, customers leave silently, and experience is the only lever that keeps loyalty, referrals, and profits from leaking.
Vance MorrisCustomer loyalty isn’t luck. It's engineered. Discover why a great customer experience is the foundation of retention and how creating memorable moments turns clients into long-term, high-value repeat customers
Vance MorrisCostco’s proactive price refunds show the secret to great CX: fix problems before customers feel them. Small gestures create huge loyalty. Every business can steal this playbook.
Vance MorrisStarbucks is betting $500M on tech and baristas to fix long waits and boost sales. But the real lesson? No customers, no business. Ruthless profit management matters—but so does creating engaged employees who deliver great experiences.